Dear Mrs. von der Leyen,
as this was communicated again quite unprofessionally with a quick post on social media withi a glimpse of an eye obviously without rethinking it twice, would you like to reply to or should I send the letter?
I would suggest, to make it easily understandable and handable without much more additional costs at customs related on both sides, as the US customs and institutions eventually are already struggling handling all this tariff changes having been and will being introduced worldwide with limited work-force after DOGE, in a blue letter as reply, lower to show our good will, let’s say 25% on all imported products from the US and as a minimum tax on the turnover generated by US social media & IT companies in the relevant European markets within the EU, where this turnover was generated.
Does this sound like a deal?
Do ut des, I would say.
And of course, we always should be open for fair negotiations, still open to negotiate a common transatlantic common common market with no tariffs, letting our companies compete in a fair competition, with suitable, innovative, sustainable, customer- and market-oriented products for visionary growing future markets with growing perspective erspective, as mercantilism is so old-school, prohibiting innovation, getting lazy, training young people in business areas and jobs, where we will in a long-term not be able to compete, them being stuck in jobs rsiking not finding a job untrained in future business areas after loosing their job only some years later, after subsidies will have be expired, having often been paid be the governments to only to win the next elections in four years, not really always taking care of the neede developments to be able to compete in the future – never thought, that I would agree with my former marketing professor from back then, as it always sounded so harsh and brutal, but he took care, what I understand only nowadays and yes, would also like to buy everything prodced locally, but sometimes suitable products, that will meet the specific needs of the customers within each local market, are not yet produced here by European companies and no, not everyone can afford always the requested prices, I must admit and then, the CEOs will probably only react, once they will loose market shares to foreign competitors, readapting their product portfolio to the specific needs of all relevant customer groups, not making the same mistakes again and again going only for the high margin luxurury product range, as it makes sense to offer also to younger customers a branded entry model to create brand awareness and loyalty as in former times, them buying perhaps later also a higher end model, just an idea, as old as it is.
Therefore we should not shit in our pants upfront, showing a little bit of cochones, repositioning our little crown and keep on walking, sitting it out together with the remaining 75% world market share, if we have to, as the economic development and KPIs plaid so far in favour of our and others cards, Mr Trump hurting the US economy so far much more than ours, sorry for having to be so harsh and francly.
Thanks for taking over, wishing you a nice, relaxed weekend as well to our transatlantic partners, not giving up yet, as we simply care.
💝
